Privacy Policy
Brand Intel Privacy Policy & Safe Harbor Policy
Introduction.
This Privacy Policy applies to websites and services that are owned and operated by Rule14 LLC. This includes various software products, including its web-based Brand Intel (BI) Tool.
Rule14 is committed to the privacy and confidentiality of information provided by you to Rule14. This Privacy Policy describes Rule14 current policies and practices regarding Personal Data collected by Rule14 from you directly. The term "Personal Data" refers to personally identifiable information about you, such as your name, job description, health-related data, birthday, e-mail address or mailing address.
Collection of Information.
Rule14 may collect personally identifiable information when voluntarily submitted by Rule14's online and on-site visitors. The information provided is used to fulfill specific requests. This information is only used to fulfill the specific request, unless given permission to use it in another manner. In order to provide Rule14's full range of services, Rule14 may collect the following types of information: personally identifiable information (PII). This includes names, postal addresses, email addresses, phone numbers, company information, etc., as provided by Rule14's clients and website visitors. When a visitor accesses the Rule14 website, Rule14 may send out one or more cookies to the visitor's computer that will identify the visitor's browser. Cookies are small files that are temporarily stored on the visitor's hard drive, enabling the Rule14 website to recognize the visitor's computer the next time the visitor visits the Rule14 website. Rule14 will use cookies exclusively to collect information concerning the use of its website. Cookies contain no personally identifiable data, so the protection of the visitor's privacy is ensured. Depending on the visitor's settings, the Internet browser will automatically accept cookies. However, the visitor may change his/her browser settings at any time and choose to access this website without accepting cookies.
When a visitor sends an email or other communication to Rule14, Rule14 may retain those communications to process inquires, respond to requests, and improve Rule14's overall services.
Affiliated Sites.
Rule14 offers some of its services in connection with other websites. Personal information that a visitor provides to those sites may be sent to Rule14 to deliver the service. Rule14 processes such information in accordance with this Policy. The affiliated sites may have different privacy practices and policies and Rule14 encourages all visitors to read and familiarize themselves with the affiliated company's privacy policies.
Apps and Services.
Rule14's Brand Intel Tool aggregates publicly available information across a number of third-party services, including YouTube API Services, for analytics services. Please refer to the Google Privacy Policy and Youtube Terms of Service (ToS) for further YouTube-specific privacy and terms of service information. BI allows users to query and view aggregate information and spot trends across various public sites and platforms. User created queries are securely transferred to one or many associated services and responses are delivered back the user by way of the interactive dashboard plots or results views.
In some cases, users may grant BI access to data to "Authorized Data", which is API Data that an active user expressly authorizes the BI Tool to access or otherwise use via User Credentials. In addition to the normal procedures for deleting data within the Tool, users can revoke the BI Tool's access to their data via the Google security settings page at https://security.google.com/settings/security/permissions
Additionally, users may contact the developer directly at contact@Rule14.com.
Other Sites.
Rule14 does not exercise control over the sites displayed as search results or links from within Rule14's various services. Once a visitor has used these links to leave Rule14's site, the visitor should note that Rule14 does not have any control over that other website. Therefore, Rule14 cannot be responsible for the protection and privacy of any information, which a visitor provides while visiting such sites and this privacy statement does not govern such sites. These other sites may also place their own cookie or other files on the visitor's computer, collect data or solicit personal information from the visitor.
Notice and Choice.
To the extent permitted by the Safe Harbor Agreement, Rule14 reserves the right to process personal information in the course of providing professional services to Rule14's clients without the knowledge of individuals involved. Where Rule14 collects personal information directly from individuals in the European Union and Switzerland, Rule14 will inform them about the types of personal information Rule14 collects from them, the purposes for which Rule14 collects and uses such information, and the types of non-agent third parties to which Rule14 discloses that information. Rule14 will also inform those individuals about the choices and means, if any, Rule14 offers individuals for limiting the use or disclosure of their information.
Disclosure and Transfers.
In general, Rule14 will not disclose any personally identifiable information except when Rule14 has permission under special circumstances, such as when Rule14 believes in good faith that the law requires it or under other circumstances outlined in this Policy. Rule14 may share information with governmental agencies or other companies assisting Rule14 in fraud prevention or investigation. Rule14 may do so when: (1) permitted or required by law; or, (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or, (3) investigating fraud which has already taken place. The information is not provided to these companies for marketing purposes. Permitted transfers of information, either to third parties or within Rule14, include the transfer of data from one jurisdiction to another, including transfers to and from the United States of America. Because privacy laws vary from one jurisdiction to another, personal information may be transferred to a jurisdiction where the laws provide less or different protection than the jurisdiction in which the personal information originated.
Data Integrity.
Rule14 possesses personally identifiable information only in ways compatible with the purpose for which it was collected or subsequently authorized by the individual. To the extent necessary for such purposes, Rule14 take reasonable steps to make sure that personal information is accurate, complete, current and otherwise reliable with regard to its intended use.
Data Security.
Rule14 takes reasonable steps to protect all personally identifiable information that Rule14 handles. To prevent unauthorized access or disclosure, maintain data accuracy, and ensure the appropriate use and confidentiality of personally identifiable information, either for its own purposes or on behalf of Rule14's clients, Rule14 has put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the personal information Rule14 possess. However, Rule14 cannot guarantee the security of personally identifiable information on or transmitted via the Internet.
Access and Correction.
If an individual becomes aware that personally identifiable information Rule14 maintains about that individual is inaccurate, or if an individual would like to update or review his or her personal information, the individual may contact Rule14 using the contact information below. Rule14 will take reasonable steps to permit individuals to correct, amend, or delete personally identifiable information that is demonstrated to be inaccurate. The individual will need to provide sufficient identifying personal information, such as name, address, birth date, and social security number. Rule14 may request additional identifying personal information as a security precaution. Rule14 may limit or deny access to personally identifiable information where providing such access would be unreasonably burdensome or expensive in the circumstances, or as otherwise permitted by the Safe Harbor Agreement. In some circumstances, Rule14 may charge a reasonable fee, where warranted, for access to personally identifiable information.
Enforcement and Dispute Resolution.
Rule14 utilizes the self-assessment approach to ensure its compliance with Rule14's privacy policy. Rule14 periodically verifies that the policy is accurate, comprehensive for the information intended to be covered, prominently displayed, completely implemented, and in conformity with the Safe Harbor Principles. Rule14 encourages interested persons to raise any concerns with Rule14 using the contact information below. Rule14 will investigate and attempt to resolve complaints and disputes regarding use and disclosure of personal information in accordance with the principles contained in this Policy. With respect to any complaints relating to this Policy that cannot be resolved through Rule14's internal processes, Rule14 has agreed to participate in the dispute resolution procedures of the panel established by the European Union and Switzerland Data Protection Authorities to resolve disputes pursuant to the Safe Harbor Principles. If Rule14 or the European Union and Switzerland Data Protection Authorities determine that Rule14 did not comply with this Policy, Rule14 will take appropriate steps to address any adverse effects and to promote future compliance. Any person whom Rule14 determines is in violation of Rule14's Privacy Policy will be subject to disciplinary process.
Safe Harbor Compliance.
Rule14 complies with the U.S.-EU Safe Harbor Framework and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland. Rule14 has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view Rule14's certification, please visit http://www.export.gov/safeharbor_eu
If you have any questions or comments about this Privacy Statement, please feel free to email Rule14 at contact@rule14.com
